Gamification

BACKSTAGEPLAY.COM is a unique gamification platform that marries the vastly popular and lucrative world of online gaming with Artists, their music, virtual goods and their Fans.
Case Study
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Features

Connect

BACKSTAGEPLAY enables Artist partners to connect with their Fans by rewarding participation and game-play activity through virtual goods and prizing, producing a new avenue for monetization.

Engage

BACKSTAGEPLAY.COM is a unique gamification platform that marries the vastly popular and lucrative world of online gaming with Artists, their music, virtual goods and their Fans.

Reward

BACKSTAGEPLAY monetizes through subscription revenue, top-up credit purchases and revenue-share opportunities for advertising brands, as Artists generate appreciating Fan loyalty through enhanced social media exposure.

DAUGHTRY GAMES

Artist promotes the BACKSTAGEPLAY gamesroom, which features tournament leader boards, VIP levels of achievement and calls-to-action where Fans will be rewarded with additional game credits for watching videos, rating songs, posting on social media, etc...

Artist and BACKSTAGEPLAY revenue share in membership fees,  top-up purchases, advertising revenue and member merchandise purchases, resulting from Fan acquisition and play in BACKSTAGEPLAY game rooms.

Virtual prize pools and related prize redemptions allow for minimal prize pool cost structures.

LICENSED JURISDICTIONS
Games Platform Certified for the following regulated jurisdictions:
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